Marketing Events Coordinator - US

Diversity, Equity, and Inclusion

It is our duty to create and advance a diverse and inclusive company where all Taulians feel they are celebrated. All individuals are welcomed, free to express themselves and rewarded for showing up as authentically every day. By hiring women, people of color, individuals with disabilities, veterans, people of all sexual orientations and from underrepresented and marginalized communities, Taulia will revolutionize fintech.

About the Job

We are looking for a proactive Event Coordinator to drive pipeline growth and brand awareness through the execution of our global webinar program and in-person event portfolio. In this role, you will act as the primary lead for a diverse range of activations - from the end-to-end management of our webinar program to the execution of third-party trade shows, executive roundtables, and VIP engagements. You will also take independent ownership of critical components within major conferences e.g. SAP Sapphire.

Location: East Coast or Midwest to maximize timezone overlap between Europe- and US-based teammates.

Compensation & Pay Transparency: SAP Taulia believes that pay transparency contributes to an honest, supportive culture and is a vital part of our commitment to equity. The estimated annualized base salary range for this position is $80,000 - $105,000 USD.

This range represents a good-faith estimate of the base salary at the time of posting. Actual compensation will be determined by a variety of factors, including (but not limited to) the candidate’s specific skills, depth of experience, qualifications, and geographic location.

Responsibilities

Webinar Program Management

• End-to-End Ownership: Serve as the single point of contact for the entire webinar lifecycle—from ideation and scheduling to speaker recruitment and cross-functional coordination with Product and Customer Marketing.
• Production & Execution: Act as the producer for proprietary broadcasts and the primary point of contact for third-party hosted webinars, ensuring seamless technical execution and brand consistency.
• Performance Reporting: Coordinate pre-webinar promotion to ensure webinars drive engagement and meet defined attendance targets. Deliver post-webinar performance analysis and recommendations for improvement.

Event Operations & Logistics

• In-Person Execution: Manage the end-to-end execution for in person events e.g. trade shows, partner co-hosted events, and executive engagements, handling everything from booth assets and vendor coordination to white-glove logistics.
• Sub-Project Delivery: Take independent ownership of assigned components within major conferences, such as registration workflows, lead retrieval, and booth logistics to ensure a seamless stakeholder experience.
• Process Improvement: Proactively suggest and implement enhancements to existing event workflows and documentation to increase overall team efficiency.

Stakeholder Alignment & ROI

• Internal & External Coordination: Coordinate between SAP Taulia, SAP global teams, and external vendors to ensure crystal clear communication, seamless project alignment, and brand consistency.
• Budget & ROI Analysis: Track event expenditures against assigned budgets to ensure fiscal responsibility and deliver post-event ROI analysis to evaluate the effectiveness of event investments.
• Data & Attribution: Ensure all event data is accurately captured and synced with Salesforce/Marketo within established SLA timelines to guarantee proper lead attribution and enable sales follow-up.

Skills, Knowledge and Experience required

• Experience: 3–5 years of B2B event marketing experience. 

• Webinar Production & In-Person Event Execution: Proven track record of executing event logistics for various types of events, as well as managing end-to-end webinar production.

• Technical Competence: Strong competence with various event tools and procedures; experience with webinar platforms (e.g. ON24, Zoom), marketing automation (e.g. Marketo) and CRMs (e.g. Salesforce)

• Project Management: Excellent organizational skills with the ability to work independently on assigned sub-projects and meet milestones within a fast-paced environment. Familiarity with project management tools (e.g. Asana) is a bonus.

• Communication: Collaborative, proactive communication style; ability to build strong relationships across internal functions (Sales, Product Marketing) including C-levels, and communicate clearly and professionally with external vendors and partners.

• The SAP Ecosystem: Experience or familiarity with the SAP ecosystem or supporting large-scale SAP-hosted events is a plus but not required.
• Travel: Willingness to travel up to 20-30% for on-site event execution.

About Taulia

Taulia is a fintech company that is part of the SAP group. More than 2 million businesses in over 150 countries collaborate on our network. Our customers include Airbus, AstraZeneca, and Nissan. We help them and their suppliers access cash when and where they need it most. Some of our customers have improved their working capital by more than $1 billion while making their supply chains more resilient and sustainable. For more information, please visit www.taulia.com. Compensation is based on a variety of factors including (but not limited to): skills, depth of work experience, certifications, geography, etc. Total compensation for this role includes a generous benefits program, RSU incentive plan and annual performance bonus. Additionally, compensation is reviewed annually and career pathing opportunities are available for continued development.

AI Statement

At Taulia, we are embracing Artificial Intelligence to revolutionize our industry and empower our team. We believe AI is a fundamental tool for innovation, efficiency, and creative problem-solving. We are looking for forward-thinking individuals who share our excitement for the future and are eager to learn, experiment, and grow with us in an AI-driven landscape. If you have a curious, adaptive, and collaborative mindset, you will thrive here.